Week 2 Blog 4: the New(Old?) Kid on the Block

In between watching the Super Bowl last weekend with my friends, I was glad to hear the news of an old friend I haven't heard from in a while. It used to be the symbol of smartphones in the early days, when almost every businessman was expected to carry one with him. Long gone are the days when people would part saying, "BBM me!" ever since the iPhone was introduced. However, last weekend I saw the commercial of the new Blackberry 10. For a while it has been acknowledged that the legendary Research in Motion's Blackberry smartphones have been pushed out of their own league by iPhones, Android, and even Windows phones because of their rather "user-unfriendly" and outdated design of their mobile OS (operating system). However, they're back with a new trump card.

After doing my own research, I realized that Blackberry has announced their own OS platform since mid-2012. While the company is hopeful their new BB10 series will be able to squeeze into the tight space market in the smartphone market, I'm kind of scared to see how the new old kid will fare on the block when the big boys are already busy fighting for their own territory. With Google's recent purchase of Motorola Mobility and its own suitcase against Microsoft, as well as the infamous ongoing Apple vs. Samsung, Blackberry may little time to really show off their new weapon and win its old fanboys back before the big boys start praying on it with picky patent infringement patents too.